THE SIX PILLARS OF
FRONTLINE PRIMARY HEALTH CARE
1. INDIVIDUAL RESPONSIBILITY
The core objective of the Fitness Frontline concept is to provide 'regular folks' with the simplest, cheapest, quickest and most effective solutions to taking responsibility for improving their health, fitness and wellbeing.
Heroic diseases aside, exercise of sufficient regularity, intensity and duration, coupled with the adequate nutrition and a stress management program are the keys to
l preventing good health from descending into poor health and
l restoring poor health to good health.
When in poor health, people need to be assured that the prescription mix needs to include exercise, adequate nutrition and stress management. Taking a drug, whether it restores poor health to good or masks the symptoms of poor health is not the complete answer to improving one's health status.
4. PERSONAL DEVELOPMENT
It has failed to adopt high tech ways of dealing with customers.
It's in a time warp, driven by a germ-based ideology and the pharmaceutical industry.
(It may be uncharitable to say it, but the harsh reality, is that the medical and pharmaceutical industry don't make money out of cures, they make money out of treatments.)
The fact that the medical industry has divided the body into a series of parts and organs, (losing sight of the fact that the body works as a whole) has reduced its ability to diagnose and prescribe treatments that maintain the body in good condition.
Whilst works at its best when dealing with medical problems, ta lot of their customers present themselves at the surgery with fitness, diet and personal development problems. You can't fix fitness, diet and personal development problems with a pill
The health, fitness and wellbeing of its customers is getting worse.
It deals with its customers verbally, rarely providing them with simple, practical written information on how to improve their heath, fitness and wellbeing. The only sheet of paper their customers receive is a note to the chemist.
At Fitness Frontline our aim is the encourage the medical industry to recognise the role that fitness, diet and personal development problems has in poor health by providing it with
The frontline of primary health care is driven by technology that delivers performance data from individuals to their health care advisors.
The digital age has entered the health arena with measuring devices readily available with apps that connect to data storage on phones. The next health technology leap with be to get that data onto the computer of those health advisors who have authority to receive it.
Fitness Frontline a Division of Miller Health Pty ltd
7 Salvado Place, Stirling ACT 2611 Australia
(02) 6288 7703